Affiliate Marketing - Conversions

What is a good converting site?

Well they say a "good" converting site is one that sells 1 in 100 visitors.

Now once you've chosen which affiliate program you want to promote using Google Adwords you may be thinking "well I'll just let it run for 100 clicks and if I don't make a sale I'll give it the flick".

But that wouldn't be a "true" test of whether it is a good converting site or not. You see, it doesn't just happen at every "100". You may get to 170 visitors without any sales whatsoever then BAM BAM BAM 3 sales in a row.

My recommendations for testing an affiliate program using Google Adwords would be to find a few keywords that not many people are using (you can do this simply by thinking of some keywords YOU would type in if you were looking or this product), if there is 7 or less ads on the sponsored side then that means you can get those keywords for 5 cents and still make the first page.

You can also check to see how well those keywords do over on overture simply by going to: http://inventory.overture.com/d/searchinventory/suggestion/ and typing in the keywords into there. The numbers that appear aside the word is how many times that keyword was searched in overture for a month.

If it's getting searched over in overture then it's likely that it is being searched in Google at a higher volume.

So now you've got yourself a few test keywords at 5 cents each? I would let it run for at least 200 clicks before considering whether I would keep it or flick it. It may take a couple of weeks to reach but that's perhaps the safest and cheapest way I know of to test. That way you've only blown $10 if it didn't work out.

If it converts nicely then I would put it in my "keepers" pile and do the research to add another 200 to 300 keywords to get it profiting for me nicely.

© Joanne King - http://www.anxiety-panic-free.com/freemoney.html

Get your Free book on "Affiliate Marketing ? Quick Start Guide" by visiting http://www.anxiety-panic-free.com/freemoney. html

In The News:


EARNINGS WATCH Updates, advisories and surprises
MarketWatch - Oct 10, 2008
Brinker had said in August that it agreed to sell a majority interest in Romano's Macaroni Grill to an affiliate of Golden Gate Capital for $131.5 million. ...

Oil Export Project Continues to Deliver Revenue and Create Jobs in ...
MarketWatch - Oct 10, 2008
Stephane de Mahieu, general manager, Esso Exploration and Production Chad Inc., an ExxonMobil affiliate, discussed the project's contributions to the nation ...

RBID.com New Business Affiliate, Leverage Inc., Strategic Deal ...
MarketWatch - Oct 9, 2008
The deal outlines a revenue-sharing arrangement, where Leverage(R) will receive a portion of profits from Get Solo products sold to Leverage(R) members ...

E Canada Now

YouTube’s new revenue model: affiliate links?
The Inquisitr, Australia - Oct 7, 2008
The model makes sense in terms of relevancy, but the angle is interesting, because it’sa traditional affiliate model, and it looks like Google hasn’t done ...
Google introduces YouTube click-to-buy CNET News
YouTube Makes Affiliate Play with Click-to-Buy Links ClickZ News
paidContent.org - YouTube Adds Affiliate Links To Its Videos ... Washington Post
Search Engine Land - Internet Search Engine Databaseall 471 news articles

The New Era of Travel Affiliate Marketing
Search Engine Watch - Oct 10, 2008
With shrinking commissions and lower margins, how can those affiliates increase their own revenue share? How are they going to separate themselves from the ...

Viacom Updates Full Year 2008 Business Outlook
MarketWatch - Oct 10, 2008
Viacom said affiliate and ancillary revenues grew at a double-digit rate in the third quarter. Viacom President and Chief Executive Officer Philippe Dauman ...
Viacom announces earnings warning Hollywood Reporter
all 66 news articles

Boston Globe

Viacom lowers 3Q earnings outlook
Variety, CA - 21 hours ago
Affiliate and ancillary revenues grew at a double-digit rate in the third quarter, the company noted. Execs will elaborate on the revised outlook Nov. ...
Slowing Ad Market Slams Sumner Redstone's Empire AdAge.com (subscription)
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Virgin Games moves affiliate business into dgm
E-consultancy (press release), UK - Oct 10, 2008
Virgin Games’ CPA offer on dgm will be the ideal network complement to our award winning in-house revenue-share affiliate programme. ...

Fox Fails On Dodgers/Phillies In HD
TVPredictions.com (press release) - 21 hours ago
The reason for this is that Fox uses a splicer system whereby each affiliate can take the signal unaltered from Fox and send it out over the air without ...

Ad Server Solutions Enterprise Versions Released
Newswire Today (press release), UK - Oct 8, 2008
Publishers will be able to create their own niche advertising networks and affiliate networks with revenue sharing agreements that meet both the network's ...
affiliate revenue - Google News

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