Top Ten eBook Mistakes and How to Correct Them (Part 2)

Did you know that you already have an eBook inside you? And, like your coach, you can earn thousands of dollars each month?

Even if you are a non-techie like me, you can write your ebook at the same time you write your print book. Or, solve your readers' problems using other articles and reports already in your files. Expand a two-page article with a story or add other how-to's.

If you want to double and triple your present book income, check out these mistakes and correct them now.

Part one of this article is available at http://www.bookcoaching.com/freear ticles/article-106.shtml.

Mistake 6. You don't leverage your e-Book for higher price sales.

When you look at the valuable information inside your e-Book and you realize you only make $20 a sale, you may want to investigate putting it into an e-Course. These courses sell for $79 and up. With just a little revising and tweaking, you can set your book up to be a hands-on how to course.

You can bundle several lower cost e-Books and list their singular prices. Then offer a fabulous discount to buy all three or four.

Mistake 7. You don't add bonus value to your e-Book.

Whenever you put 2-4 bonus special reports at the end of your e-Book document in Portable Document Format, you make your offer so appealing, that many will buy for the bonuses alone. For an e-Book on How to Write your E-Book or Other Book - Fast! an e-Book that sells for $24.95, the author offered these three valuable bonuses as an incentive to buy. "Titles Sell Books" - value $4.95, 2. "Write Like a Pro Checklist." - value $3.95, and 3. "How to Get Testimonials from the Rich and Famous" - value $5.95. That's $15 of valuable reports added to $24.95--Total value: $40.00 value for only $24.95.

She put a new link on her Web site "Discounts of the Month." With a limited time offer, from her e-Promotion bi-monthly offers, she got many new buyers. Everyone wants useful, original information. Everyone also wants a bargain.

Mistake 8. You put too many topics in your book.

Remember, best sellers focus on one main topic. Each chapter must support that subject. When you try to give too much, your information isn't organized, short, and compelling. Instead of the end all, be all book, concentrate on one "how-to" and give plenty of details to make it useful to your reader.

Mistake 9. You don't market while you write.

Most writers wish someone else would do it for them. Not in this lifetime! It's so much easier to put marketing into each chapter title, each chapter's questions you will answer, rough draft of your e-Book's back cover (sales letter), the One-Minute "Tell and Sell," and knowing your targeted audience, thesis and table of contents before you write a single chapter. Knowing these essential "Seven Hot-Selling Points" before you finish your e-Book will have you ready to promote the second you write your last word.

Mistake10. You don't brand yourself, your business, and your book.

Some people join an affiliate program or set up an affiliate program for others to sell their products and sell many products. As a marketing coach, what I want for you is to think of the overview "umbrella" you can house your products under. Think about your biggest benefit you offer through your service. Think about your book title. Can you put a key word from it into each chapter title? For the book, "Passion at Any Age," the author put the word passion in each chapter title such as "Passionate Self-Care". In one client's book, "Watch Out! Your Relationships Can Be Hazardous To Your Health." the author included the key words "watch out!" in each chapter title.

The e-Book earning curve while short is important for all writers to conquer. It's easier when you contact a professional coach or take a teleclass to inform yourself. Stop making e-Book mistakes so you can earn the money you deserve.

Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com

---

Choose the Right Format for Your Ebooks

Choosing the right file format for your ebook is an... Read More

eBook Publishers Dilemma: Should I Use PDF or Exe Format?

If you write and publish eBooks, sooner or later you... Read More

6 Good Reasons For Writing An eBook

Electronic books also known as ebooks for short are one... Read More

Website Promotion: 10 Uncommon And Unusual Free Product Bonuses

Giving away free bonuses is one well tested website promotion... Read More

E-Book Writing Formats: How to Make the Words Flow

Nervous about writing your first e-book? Never fear. E-books are... Read More

Ebooks are Promotional Powerhouses

Ebooks are fairly easy to produce, and their production cost... Read More

Ebooks - the Easy Way To Get Published Now!

A friend put the story of his life as a... Read More

Why Write an EBook?

It's not true that everything that has been said has... Read More

The REAL Info Products Secret and How to Get Out of the Cycle

Most "info-products" revolve around Internet marketing, and get rich quick... Read More

Buying e-Books on eBay

eBay is the world's online marketplace, that enables a diverse... Read More

E-book Sales ? Will Your Cover Close the Sale?

Well designed professional looking e-book covers do much, much more... Read More

How To Rebrand Your eBook Using Active eBook Compiler

Complete all the pages for your eBook in HTML format.... Read More

7 Secrets to Explode your eBook Sales! Part 1

Secret #1: How to write an incredible eBook!Copyright 2004 Bluedolphin... Read More

7 Secrets to Explode your eBook Sales! Part 2

Secret #2: Creating your Marketing Timeline for Success!Copyright 2004 Bluedolphin... Read More

Should You Write A Book?

Why would you want to take on such a task?A... Read More

How to Use eBook for Marketing and Promotion

There are innumerable ways to use ebooks to promote your... Read More

Rapid Knowledge Development for Businesses

When there is little time to go to the local... Read More

Internet Marketing Online: 15 Smart Quick Ways To Profit From Ebooks

If you have an ebook, I can show you 15... Read More

For Wannabe eBook Authors - 5 Key Questions

Are YOU ready for the eBook authoring adventure? Do you... Read More

Shorten Your Journey to Book Success with Teleclasses - Part 2

Are you an author who wants your book to be... Read More

5 Guaranteed Ways To Snowball Your Resale Right Profits

Resale Right Products are a huge market. Unfortunately, may people... Read More

Your Guaranteed Path to Becoming an Information Product Money Machine

How To Turn Your Talks or Articles into Books, eBooks,... Read More

10 Excuses for NOT Authoring an eBook!

Most people at one time or another have said to... Read More

Sell 100,000 eBooks By Letting It Be Read For Free?

Did you know that if just one person goes into... Read More

eBooks: With Courage and Patience, We Are Getting There

Just how do we make the "e" in e-books stand... Read More