Universal Principals That Guide Business Growth

Universal principals are those "self-evident" truths that have guided brilliant minds and withstood the test of time.

Today, however, most of us forget to apply them consistently. As a reminder, here are a few Universal Principals based on genius thinking past and present that Baby Boomer Business Owners can use to inspire consistent accomplishment.

Today, I have reflected on my own thinking along with the best genius thinking both past and present and wove them into 10 Universal Principals for both professional and personal growth.

The 10 Universal Principals

1. "Thoughts become things, so think the good ones."

Mike Dooley of Totally Unique Thoughts (tut.com) does a very nice job reminding us that what we think about every moment brings about the experiences we have in life.

2. There is prosperity in action.

T. Harv Eker, in his book Secrets of a Millionaire Mind explains this principal by telling us "Thoughts lead to feelings, Feelings lead to actions. Actions lead to results."

3. Strive to be remarkable.

In his must read book, Purple Cow, agent of change Seth Godin tells us, "Something remarkable is worth talking about. Worth noticing. Exceptional, new. It's a Purple Cow. Boring stuff is invisible. It's a brown cow."

4. Focus on creating value for others and your success level will soar.

"Do unto others as you would have them do unto you," (Luke 6:31) -- is the most fundamental of all Universal Principals. Today, brilliant minds such as marketing wizard Jay Abraham use this thought to remind us to, "Always put your client's needs ahead of your own. Think of the well being of others and focus on YOU instead of ME."

5. "You must get your living by loving." Henry David Thoreau.

While few of us will ever live on Walden Pond, making a living by doing what you love and are passionate about is the most direct way to create a life of balance, satisfaction and abundance.

6. Don't be a chicken crossing the road.

Creative thinker, Joey Reiman, in his book Thinking for a Living reminds us ? "Imagine a chicken in great haste to get to the other side of the road. Between him and his goal are a million moments of life he could enjoy. However, all that is on his mind is the ludicrous pecking order of success. From womb to tomb, all he wants is to get to the other side."

7. Don't hit the ball, swing the club.

I've found golf to be a maddening game. The harder you try to hit the ball, the worse the result. However, when you visualize the result you're after and just casually swing the club the ball flies a mile. Same holds true for achievement in life. The harder you try, the harder it gets. Learn to let go of struggle and just "swing the club."

8. Make it a point to connect and contribute regularly.

We are often sucked into the vacuum of our business life. Be sure to take time to connect and contribute to benefit another person. Do this formally, as in networking and informally as in coffee with a client, prospect or acquaintance. It is the quickest way I know to increase your results both professionally and personally.

9. Always be receptive to learning more.

New ideas are the life blood of living in creative fulfillment. Take in new ideas regularly and act on them. Your abilities will expand and your passion for everything you do will increase proportionately.

10. "Express a lively and sincere gratitude for all the blessings bestowed upon you in your life." Wallace Wattles

Wallace Wattles, in The Science of Getting Rich, reminds us to always express gratitude for both the little and BIG things in our life. Regularly expressing gratitude will attract more of the same.

How to Add Universal Principals into Your Business Life

1. Monitor your thoughts. If a negative thought creep in, STOP, reframe the thought into a positive expression and move on with new vitality.

2. Take action today that leads to the results you are seeking tomorrow. Focus on your long term goal, make a decision to accomplish it and then take specific action everyday to reach it.

3. Understand what is unique and remarkable about your business and life. Then go out and share that distinctiveness with everyone possible.

4. Create value instead of products or services. Understand the impact and assistance you offer other people. Then help your clients and prospects reach their goals by utilizing your unique knowledge and perspective. Don't rest until they do!

5. Identify what you LOVE about your business and life. Then exploit the areas you enjoy and eliminate cumbersome and unfulfilling aspects that hold you down.

6. See the big picture. Don't be so focused on one outcome that you miss the other important moments of your life.

7. Don't try. Make a decision to do or not. Act based on passion instead of trying hard to make something occur. You will be swimming with the current instead of against it and your life will begin to flow.

8. Network, Mastermind and connect with other people for the purpose of fully understanding their business and life. Do this regularly and watch how much easier attracting your ideal client becomes.

9. Learn something new every week. New ideas, acted on, bring about new accomplishments. If you are stuck, it means you do not have enough information to move forward. Focus on just one challenge, research to find an answer and then implement the solution you find.

10. Express gratitude for your life everyday. Everyday, you will be attracting more of the same both personally and professionally.

© Copyright 2005 Bill Gluth, Develop Your Vision, All Rights Reserved.

Bill Gluth is the first small business strategist to specialize in creative business strategy training for Baby Boomer Business Owners.

Since starting Develop Your Vision in 2001, Bill has helped business owners achieve balance, satisfaction and profit with freedom by understanding the unique "vision" that sets one business apart from their competition.

Bill teaches strategies that turn dreams and goals into accomplishments by successfully reaching tightly defined niche markets using creative, Human Touch ideas and methods. To find out more about Bill Gluth, Develop Your Vision visit his website at http://www.developyourvision.com

---

Top 3 Reasons Why Your Headlines Fail

Many professional copywriters estimate that the headline contributes to 80%... Read More

5 Tips for Getting the Most out of Exhibiting at Trade Shows

Exhibiting at trade shows can be a cost-effective way to... Read More

How to Set (and Get) the Right Prices

Which product feature of yours is every buyer keen to... Read More

Creating a Marketing Timeline That Works: 17 Simple Ideas for Marketing Your Small Business

"Goals are dreams with deadlines." -Diana Scharf HuntWhen clients come... Read More

Postcard Direct Mail Marketing: 15 Ways To Grab Attention

If you use direct mail postcards to generate leads or... Read More

How to Get a 100% Return on Your Marketing Investment Guaranteed!

One of the most effective ways to market your products/services... Read More

Key Marketing Questions - Planning Your Marketing Campaign

So you started a business. How's it going? Did you... Read More

Simple Marketing Idea - Big Marketing Results!

Have you ever noticed how many times it's the simplest... Read More

Write Effective Fundraising Letters By Being Conversational (Includes Examples & Samples)

I am doing what you do, sitting at my computer,... Read More

Quick Postcard Design Tips

TIP #1: Avoid the "Too Much Information" Syndrome... Read More

The 3 Unknown Steps of Marketing Success

To be your own marketing expert you first need to... Read More

Packaging Trends You Cannot Overlook (part #1):

1) People are buying in smaller quantities. Our busy lifestyle... Read More

Advertising Your Private Practice: Beware of the Problems-Part 1

One of the biggest mistakes coaches, counselors and other healing... Read More

After The Mailing Is Done, What Happens Next?

If you're doing any sort of marketing effort, whether it's... Read More

Target Market - 3 Big Reasons You Need To Know Yours

Rule Number One when writing marketing materials is "Know Your... Read More

Increase Repeat Business and Referrals with Direct Mail

So you have been writing mortgages like crazy now for... Read More

Sage Advice from a Marketing Expert!

An international hair-cutting chain opened a new store directly across... Read More

Mortgage Marketing - Viral-Email, Referral Marketing Strategy

This is a devastatingly powerful way to extend your marketing... Read More

Dont Think Like A Package Designer - Think Like A Customer

Some of the most successful package introductions have come from... Read More

51 Ways to Say Thank-you in a Fundraising Letter for a Non-for-Profit (Includes Examples & Samples)

One of the hardest jobs in fundraising is crafting original... Read More

How to Run a Successful News Release Program

Marketing public relations gives you cost effective ways to reach... Read More

3 Ways to Gain and KEEP Customers Using Postcards

In today's competitive (sometimes cutthroat) marketplace, savvy business owners need... Read More

Strategic Internet Marketing

I met Sue at a recent networking event. She is... Read More

Take The Test: Does Your Marketing Copy Sell?

Your marketing materials must grab your prospect's attention long enough... Read More

How To Perfect Your Marketing Message!

When it comes to your marketing message, the little things... Read More