Call Center Insourcing Trend

Specialty Answering Service Sees a Large Influx of Insourcing

European Companies Begin to Utilize United States Call Center

Philadelphia, PA, April 13, 2010 --(specialtyansweringservice.net) -- The most frequent question that a potential client asks to Specialty Answering Service is "Are your calls answered in the United States?". While Specialty answers each and every call in the U.S., many other answering services do not. Most American companies demand an answering service based in our own country. In addition to supporting our economy, domestic call centers perform at a much higher quality level than their overseas counterparts. The frustration level that comes with dealing with an overseas answering service more than outweighs the questionable savings that these call centers provide.

While many answering services are shipping their customers overseas, Specialty Answering Service does not. In fact, Specialty is taking an entirely opposite approach and has began marketing in Europe. The idea is to actually bring business into the United States. Specialty Answering Service has seen its European customer base, double in the first quarter of 2010. Spillover Google organic search engine marketing has seen the company appear at the top of many European answering service and call center search terms. The accidental marketing coup quickly turned into deliberate and targeted internet marketing to the European Business Community.

The insurgence of business that is coming to the United States based answering service, has helped coin the term "insourcing". Specialty Answering has defined this term as bringing overseas business back into our country. Where many companies are outsourcing their calls to an inferior, cheaper call center, the theory behind "insourcing" is that companies will send their calls to a superior call center and pay a fair price. European companies, like their American counterparts have found that answering services in India and the Philippines do not work. This is a reason for the resurgence of the United States call center.

While many businesses are succumbing to outsourcing, Specialty Answering Service is fighting back. Instead of going with the flow, Specialty is going against the grain and fighting the overseas call center. The idea behind quality customer care being a profit center seems to be catching on as SAS takes on the European answering and call center market. In addition to fighting to win back United States businesses who are utilizing centers in Asia, Specialty is taking on saving the United States based call centers.

Specialty Answering Service is a nationwide live telephone answering service. We answer for your company 24 hours a day and follow your instructions to handle your businesses calls. Our services range from virtual office to call center service to answering service. For more information about the answering service, please call 1-888-532-4794 or email sales@specialtyansweringservice.net.