Market research services.

Inquiring minds want to know. And we can help!

One thing is for sure. Whether it comes to clothing, cars, eateries, mobile telecom providers, you name it – there is no shortage of choices for U.S. consumers. With so many options available on the market, what makes a consumer choose one product or service over another? Whatever the reason, you can bet that the most successful companies have a line on consumer interests, and they modify their offerings to match. A very popular beverage company knows how many ice cubes we put in a glass. A well-known consumer goods company knows whether most people fold or crumple their toilet paper. The more you know about your customers, the stronger you can craft your product. So how can you get the inside scoop? That’s easy. Specialty’s outbound market research service is an effective solution to being in the know about buyers’ needs and wants.

Market research positions are expected to grow 41% through 2020. That much growth means it’s an industry that works. Inbound and outbound telemarketing is vital to any market research project. SAS can provide accurate data to ensure your project’s success.

SASDelivering Outstanding Customer Support

SAS is your partner in market research, helping you to gather the information that will give you an edge over the competition. We know that having a handle on your target market is an essential business strategy. That is why our dedicated, live-voice receptionists work diligently to serve your needs. With the right outbound telemarketing team on your side, the sky is the limit. Careful examination of consumer buying practices enables you to fine-tune your sales approach and guarantee success.

How It Works.

Our national call center is based in the continental United States, so you can rest assured that our services are never outsourced overseas. Utilizing dedicated agents can help you expand your client base and increase profits while advancing your standing in the communities you serve. Here are just a few of the features that we offer:

• Customized Solutions: No two businesses are alike, so no two call scripts should read the same. We will work with you to create a custom script for our dedicated agents to use when calling consumers, and can even collaborate with your ad agency to design the most efficient campaign for your needs. What types of questions would you like to ask? Opinion research? Product usage data? Likelihood of making a purchase or engaging your services? Likelihood of referring your company to family and friends? What about age and gender demographics? Whatever your needs, let us design and implement a plan to match. From pharmaceutical companies to fashion merchandising, market and industry research is incredibly detail oriented, and we have you covered.
• Report Generation: What is the point of market research without reports to analyze? The answer: it’s useless. The good news is that reporting is our Specialty! Our dedicated agents can collect your required data and enter it into any pre-existing online software you use, or we can record this information on our end using a program such as Excel. Reports can be generated on a daily or weekly basis, or at any interval that would be most beneficial to you.
• Bilingual Support: In our diverse society, there may be a considerable number of non-English speakers who are purchasing your products or in need of your services. So, if you are only conducting inquiries in English, you are missing an entire demographic. Having a dedicated bilingual agent fluent in both English and Spanish can give you the insight you need into our growing Hispanic community.

The Benefits.

Market research is a powerful tool that can aid you in areas like new product development, employee performance, customer satisfaction, and identifying competitors. Adding outbound calling to your marketing protocol is an invaluable asset to future trend analysis. Some of the benefits of a partnership with SAS are:

• Faster Product Development: When you know what customers in your target market want, you will be able to develop your products and services at a much faster rate, resulting in a shorter turnaround time from planning to marketplace availability. Consequently, you can then spend more hours on research and development for your next revolutionary idea!
• Increased Revenue: Get your product out there as quickly as possible. That’s how to roll over the competition. At the same time, you must present a product that is of better quality and more likely to lead to satisfied customers. That is what market research can do for you. It’s kind of like homework for your business. Caring about what your customers think gets you gold stars, and subsequently more robust sales!
• Enhanced Reputation: You believe in your company. Now make consumers believe in you! Once your brand is established as a trusted label in a congested retail market, your name will become known nationwide, and your current clients will recommend your products and services to their friends and colleagues. Word of mouth is the best source of new business.

Not sure if we are the right fit for your business? Why not give us a try and experience the SAS difference firsthand? We invite you to get started on our 2-week free trial. There are no strings attached, so you have nothing to lose. We are confident in the affordable services we provide, and we want you to feel the same way. So contact us today. Specialty is the leading outbound market research service, putting you in touch with the latest info to take you from underdog to over achiever in no time.